live loud

The front keeps it quiet. The back doesn't.

Up close, a small chest print — subtle enough that most people walk past it. Then you turn around and the whole thing opens up: LIVE LOUD in heavy white block type, a crown sitting above it, red graffiti scrawls cutting across the frame, "BE HAPPY BE KIND" tucked in beside it. Lightning, tags, marks — the kind of back print that finishes the sentence the front started.

Built on 100% cotton at 240 GSM with a crisp structured weave. Oversized cut, half sleeves, straight hem — made to layer, made to flow. Wear it open over a tee or buttoned up on its own.

Made in Jaipur. Loud where it counts.

• 100% cotton, 240 GSM — crisp weave with a structured yet easygoing drape
• Two-part graphic story — small front chest print, full LIVE LOUD graffiti graphic across the back
• High-density prints — soft hand, fade and crack resistant
• Oversized fit with half sleeves and straight hem
• Fold-over collar with full button-through placket
• Straight hem — wear it tucked, untucked, open or buttoned
• Double-needle stitching at hem and sleeves
• Pre-shrunk and bio-washed
• Unisex sizing

Buttoned up with black wide-leg trousers and white sneakers for the clean version. Or leave it open over a plain black tee and let the back print do the talking when you walk away. Either way — keep everything else quiet.

[CARE]

Wash inside-out in cold water. Dry on low heat. Flip it inside out before ironing.